Qualitative Analysis Methods

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Course TypeCourse CodeNo. Of Credits
Foundation ElectiveSBP3PM2032

Semester and Year Offered:

Course Coordinator and Team: Dr. Richa Awasthy

Email of course coordinator:


Course Objectives/Description:

This course covers methods of data analysis in qualitative research such as coding, content analysis, narrative analysis etc. This course aims to orient students to draw meaningful insights from qualitative data, which requires intensive analysis.The course is designed to build an understanding and gain knowledge of the various methods of analysis in qualitative research. Throughout the course there will be an emphasis on conceptual understanding of the methods and the development of practical "how to" skills using qualitative data analysis techniques.

Course Outcomes:

On successful completion of this course students will be able to:

  1. Understand key concepts of qualitative data analysis
  2. To develop an appreciation of context is deriving meaning in qualitative research.
  3. To identify counselling, coaching, and mentoring options for employees.
  4. To master the art of data analysis techniques like coding, content analysis, narrative analysis, etc.

Brief description of modules/ Main modules:

Unit 1: Introduction to qualitative analysis

  • Interpretive and related constructivist paradigms, The postmodern paradigm
  • Framing Qualitative Inquiry: Theory Informs Practice, Practice Informs Theory
  • The Nature, Niche, and Value of Qualitative Inquiry
  • Discussion about Inductive, deductive and abductive analysis

Unit 2: Hermeneutics

  • Hermeneutic Concepts; Types of Hermeneutics
  • Unit 3:Coding and Categorizing
  • Descriptive; interpretive; process; in vivo; pattern coding;
  • Grounded Theory: open, axial, selective coding; memo-writing and analytic generalization

Unit 4: Content Analysis

  • Conventional, directed and summative content analysis; thematic analysis; thematic analysis, Phenomenology approach: textual and structural descriptions

Unit 5: Semiotic Data Analysis

  • Sign, signifier, semantic codes

Unit 6: Narrative Analysis and Discourse Analysis

  • Descriptive, narrative, individual and collective level; thematic organization or synchronic organization; chronological organization or diachronic organization

Unit 7: Quality of qualitative research and Writing a Qualitative Study

  • Trustworthiness, credibility, triangulation, etc., common mistakes and pitfalls in writing qualitative research

Assessment Details with weights:

Project -1


Mid-term exam


Project 2


End term exam







Reading List:

  • Bruce, C. D. (2007). Questions arising about emergence, data collection, and its interaction with analysis in a grounded theory study. International Journal of Qualitative Methods, 6(1), March. Retrieved from (accessed on 30.4.17)
  • Connie J. Boudens (2005). The story of work: A narrative analysis of workplace emotion. Organization Studies, 26(9): 1285–1306.
  • Cassell, C., &Symon, G. (2004). Essential guide to qualitative methods in organizational research. London: Sage Publications.
  • Charmaz, Kathy (2014). Constructing Grounded Theory, 2ndedition.Sage Publication.
  • Frederick J. Wertz, Kathy Charmaz, Linda M. McMullen, RuthellenJosselson, Rosemarie Anderson
  • EmalindaMcSpadden (2011). Five Ways of Doing Qualitative Analysis: Phenomenological Psychology, Grounded Theory, Discourse Analysis, Narrative Research, and Intuitive. The Guilford Press. New York.
  • Martin Lipscomb Abductive reasoning and qualitative researchnup_532 244..256
  • David M. Boje, (2001). Narrative methods for organizational and communication research, Thousand Oaks, CA: Sage.
  • Grbich, C. (2013). Qualitative data analysis: An introduction (2nd Edition). London: Sage.
  • Groenewald, T. (2004). A phenomenological research design illustrated. International Journal of Qualitative Methods, 3(1). Article 4. Retrieved on 28.4.17 from
  • Johnny Saldana. (2009). The coding manual for qualitative researchers. Sage Publications.
  • Miles, M.B., Huberman, A.M. &Saldaña, J. (2014). Qualitative data analysis: A Methods Sourcebook, 3rd edition. Sage Publications, Newbury Park, CA.
  • Moustakas, C. (1994). Phenomenological research methods. Thousand Oaks: Sage.
  • Myers, M.D. (2013). Qualitative research in business and management. Sage Publications, London.
  • Patton, Michael Quinn. (2015). Qualitative Research & Evaluation Methods: Integrating Theory and Practice. 4th edition. Sage Publication.
  • Urquhart, Cathy (2013). Grounded theory for qualitative research: A Practical Guide. Thousand Oaks, California: Sage.


  • Additional Cases and Readings / Articles are provided to the participants in form of a course manual as the commencement of the session.